Transformation Nation
An online workout platform servicing people of the child-bearing years, had so much amazing content it was hard to find a way through it. Now with a broader reach, and streamlined organization, customers are interacting with the program well beyond postpartum.
Re-naming brand & new visual identity
New brand positioning including alternative options expanding customer reach
Streamlined structure to facilitate conversion
Expanded offering to to create multiple income streams
Created new sales channels
